The Proton Saga has always been a cornerstone of Malaysian motoring. It is the car many of us learned to drive in, the car that ferried families across states, and the car that defined affordable mobility for decades. With the MC3 update, Proton is clearly signalling that the Saga is no longer content with being […]
Proton has closed the year 2025 on a high note, delivering a performance that stands out in an automotive market facing visible headwinds. While overall industry demand softened, the national carmaker moved in the opposite direction, recording stronger sales, expanding its export footprint and reinforcing its position as a key driver of Malaysia’s transition toward […]
Proton today launched the Proton Technology Showcase at its Centre of Excellence (COE), bringing together its latest electric and internal combustion technologies. The event also features the full range of current Proton models and a series of presentations on present and future automotive trends. The standout at PROTON’s Technology Showcase was the Proton e.MAS 7 […]
The Proton Saga, a name synonymous with Malaysian mobility since 1985, enters a new chapter with the official launch of the all-new Proton Saga MC3, which will be offered in three variants with prices as mentioned below: After nearly 40 years on the road, the Saga returns fully reimagined — featuring an entirely new design, […]
The all-new Proton Saga has recorded 10,000 bookings within five days of order-taking, which began on 10 November. This translates to an average of 2,000 bookings per day, reflecting strong market confidence in the model ahead of its official launch. Deputy CEO of Proton, Dato’ Ir. Abdul Rashid Musa, said the response highlights the Saga’s […]
Proton Holdings Berhad (Proton) has announced the appointment of Dato’ Abdul Rashid Musa as its new Deputy Chief Executive Officer, effective 1 November 2025. In this role, he will report directly to Proton’s Chief Executive Officer, Dr Li Chunrong. A highly regarded leader in Malaysia’s automotive sector, Dato’ Abdul Rashid returns to Proton with more […]
PRO-NET, the subsidiary responsible for Proton’s electric vehicle operations, has announced major progress in its EV rollout. The Proton e.MAS 5, introduced as Malaysia’s first affordable EV, has attracted more than 10,000 bookings nationwide since order intake began. The response highlights growing consumer confidence in local EV offerings and marks a key step forward in […]
The Proton Saga has always been more than just a car — it’s a national icon. Since its debut in 1985, the Saga has symbolised Malaysia’s journey towards accessible mobility. Now, nearly four decades later, the story continues with the all-new Proton Saga MC3, a completely reimagined version that brings a bold new design, upgraded […]
After much anticipation, Proton finally launched the e.MAS 5 today and announced the price of its second EV which is as mentioned below: The e.Mas 5 is essentially Malaysia’s version of the Geely Geome Xingyuan, also known as the “Star Wish” in China — a subcompact hatchback first introduced in late 2024. Under Proton’s stewardship, […]
Proton has taken the regional spotlight once again with the preview of the all-new Saga during the 47th ASEAN Summit in Kuala Lumpur. Codenamed the Saga MC3, the sedan made a surprise appearance wrapped in a striking batik-inspired camouflage — a nod to Malaysia’s cultural roots and Proton’s growing ASEAN ambitions. The reveal marks a […]
