Proton Holdings Berhad (Proton) has announced the appointment of Dato’ Abdul Rashid Musa as its new Deputy Chief Executive Officer, effective 1 November 2025. In this role, he will report directly to Proton’s Chief Executive Officer, Dr Li Chunrong. A highly regarded leader in Malaysia’s automotive sector, Dato’ Abdul Rashid returns to Proton with more […]
PRO-NET, the subsidiary responsible for Proton’s electric vehicle operations, has announced major progress in its EV rollout. The Proton e.MAS 5, introduced as Malaysia’s first affordable EV, has attracted more than 10,000 bookings nationwide since order intake began. The response highlights growing consumer confidence in local EV offerings and marks a key step forward in […]
The Proton Saga has always been more than just a car — it’s a national icon. Since its debut in 1985, the Saga has symbolised Malaysia’s journey towards accessible mobility. Now, nearly four decades later, the story continues with the all-new Proton Saga MC3, a completely reimagined version that brings a bold new design, upgraded […]
After much anticipation, Proton finally launched the e.MAS 5 today and announced the price of its second EV which is as mentioned below: The e.Mas 5 is essentially Malaysia’s version of the Geely Geome Xingyuan, also known as the “Star Wish” in China — a subcompact hatchback first introduced in late 2024. Under Proton’s stewardship, […]
Proton has taken the regional spotlight once again with the preview of the all-new Saga during the 47th ASEAN Summit in Kuala Lumpur. Codenamed the Saga MC3, the sedan made a surprise appearance wrapped in a striking batik-inspired camouflage — a nod to Malaysia’s cultural roots and Proton’s growing ASEAN ambitions. The reveal marks a […]
All set to make its Malaysian debut next week, Proton’s first all-electric hatchback, the e.MAS 5 is a refreshing entry into Malaysia’s growing EV market. Instead of chasing headline-grabbing performance figures or luxury ambitions, the e.MAS 5 focuses on what truly matters for urban drivers — practicality, ease of use, and everyday comfort. After a […]
Proton recently demonstrated the impressive real-world fuel efficiency of the Proton S70, through the Penang Proton One Tank Challenge—an event held in conjunction with the Hari Sukan Negara celebrations for the Seberang Perai Tengah district on 11 October. As one of the event’s strategic partners, PROTON used the challenge to highlight the S70’s balance of […]
Proton has reached a historic turning point with the complete relocation of all its manufacturing operations to Tanjong Malim, Perak. After nearly forty years of pioneering Malaysia’s automotive industry from its original Shah Alam plant, the company has officially shifted its entire production line and workforce to the state-of-the-art Proton Tanjong Malim facility within the […]
Since its much-awaited debut on 24 July 2025, the Proton X50 has rapidly risen to dominate the compact SUV segment. With over 5,000 units delivered within just 40 days, the model has lived up to its reputation as the King of Compact SUVs. Early owners have expressed strong satisfaction, reaffirming PROTON’s ability to produce vehicles […]
Proton New Energy Technology Sdn Bhd (PRO-NET), a wholly owned subsidiary of Proton, has announced that the newly introduced Proton e.MAS 5 has garnered an impressive 1,607 bookings within the first 24 hours of its order books opening on 4 October 2025. The strong response followed a nationwide livestream event to mark the model’s “Open […]
