Hino opens new 3S Centre in Kota Bharu
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Hino opens new 3S Centre in Kota Bharu


Hino Motors Sales (Malaysia) Sdn Bhd (HINO) has officially launched a new 3S centre in Kota Bharu, Kelantan recently.

Operated by Soon Seng Motors Enterprise (1988) Sdn Bhd (SSKB), the new facility is located in Tunjong, a strategic area to provide good accessibility and more convenience to the customer in Kota Bharu and its surrounding areas.

SSKB has invested around RM2.0 million for their newly upgraded 3S Centre that spans across 1.5 acres, comprising a covered workshop area that is equipped with the latest facilities that is comply to HINO standards. The facility is also equipped with six service bays which and fifteen repair bays.

Customers can also enjoy a variety of amenities such as the comfortable lounge, complimentary Wi-Fi , and free flow of refreshments. Soon Seng Motors Enterprise (1988) Sdn Bhd also offers convenient services for customers including service maintenance and repairing, PUSPAKOM arrangement on a weekly basis, on-site inspection, and 24-hour towing truck services.

Originally started solely in vehicle sales from 1975 until 2010, SSKB officially become a HINO 3S Centre in 2012. Years on, SSKB has grown from strength to strength in establishing themselves as a HINO 3S Centre that is based in Kelantan. Since then, they progressed and have become the 2nd runner up overall in HINO Total Support Contest 2020, and their latest achievement includes 1st Runner up in Top Growth Sales 2021, 1st Runner up in Excellent Dealer Award 2021 and 1st Runner up for Dealer of the Year Award 2021. These achievements and recognitions have proven their rapid progress and commitment to strengthen their dealership abilities in customer satisfaction enabling them to retain customers in their established work.


Commenting on the newly launched 3S Centre, HINO Managing Director, Atsushi Uchiyama said, “We appointed SSKB outlet as HINO Authorized 3S centre to offer a one-stop solution under one roof to our customers especially in Kota Bharu, Kelantan. This one-stop solution will help us in achieving closer to our goal which is not only to develop product which is a perfect fit for each customer’s business but also to ‘Maximize vehicle Up-Time’ and ‘Minimize Vehicle Life-Time Cost’”.

“We have always practiced putting Customer-Centric first in our mind where we aim to serve the best and most convenient access and services to customers. We believe this new 3S centre is convenient and strategic for the customers making inquiries about the latest HINO models, vehicle body work, and attaining after-sales services and genuine parts supply,” he added.

SSKB believes that the new 3S Centre location will give a new advantage to increase HINO’s sales volume and brand awareness with delivery of high-quality products and excellent services and to keep improving customer satisfaction and increase sales as well. The new 3S Centre is strategically located near highway therefore it is easy access for customers to find their new 3S Centre. This will help to reduce breakdowns happened in along the highway paths.

The new 3S centre is situated in Kota Bharu, at PT 1346, Jalan Pasir Mas, Salor,Kg Gaung Kota, 15100 Kota Bharu, Kelantan and opens on Saturday to Thursday from 8:30 a.m. to 5:30 p.m. For any inquiries, customers may contact the direct telephone number 09-7418 836.

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