Zeekr Malaysia has announced new 2026 pricing for the Zeekr 7X following the end of duty and excise exemptions for fully imported EVs on 31 December 2025 and the sell-out of its initial batch.
The premium electric SUV now starts from RM182,800 for the RWD Standard, RM193,800 for the RWD Long Range and RM230,800 for the AWD Performance — increases capped at 1.8%.
The modest revision positions the 7X as one of the least affected CBU premium EVs after the incentive withdrawal, at a time when most imported rivals are expected to see more significant adjustments. Strong demand throughout 2025 cleared existing inventory, underlining the model’s role as the brand’s volume driver in Malaysia.
In terms of positioning, the 7X sits in the fast-growing premium electric SUV space alongside models such as the Tesla Model Y, BMW iX2 and Mercedes-Benz EQB, competing on range, performance and in-car technology.
The Long Range variant is the key variant for the market, pairing extended WLTP range with a price point still below many European-branded alternatives, while the AWD Performance serves as the halo offering.
The revision comes amid a more cautious outlook for Malaysia’s EV sector. Battery electric vehicles accounted for roughly 5% of total industry volume in 2025 — still trailing Thailand and Indonesia — with 2026 expected to be a transition year as the market shifts from CBU-driven growth to locally assembled programmes.
Policy clarity, charging network expansion and pricing parity with ICE and hybrid models remain the main adoption levers.
Against this backdrop, keeping the increase below 2% allows the Zeekr 7X to retain its value proposition in the premium bracket while preserving its original equipment and technology package.
The adjustment applies only to the 7X for now. Pricing for the Zeekr X and Zeekr 009 remains unchanged while current stock lasts, giving the brand a staggered pricing strategy across its line-up as it builds its presence in Malaysia.
