iCAUR Malaysia has taken another step forward in strengthening its presence in the country with the introduction of the iCAUR Components Hub, a centralised warehouse dedicated to after-sales support for the brand’s upcoming all-electric SUV range.
Located in Shah Alam’s Hicom Industrial Estate, the 88,000-square-foot facility is operated by Chery Corporate Malaysia and shared with OMODA | JAECOO Malaysia. The hub has been in operation since March 2025, ensuring parts availability and supply chain readiness ahead of the iCAUR 03’s official launch in the third quarter of the year.
Emily Lek, Vice President of iCAUR Malaysia, said the Components Hub plays a vital role in supporting the company’s expanding dealer network. “The centrally located warehouse is key to ensuring efficient after-sales support as we gear up for the debut of iCAUR in Malaysia.
With at least 16 dealer partners set to join our network by the end of the year and more planned for 2026, the hub gives us a strong foundation to deliver premium service standards,” she explained.
The facility currently holds more than 10,000 spare parts and components, underlining the brand’s focus on fast and reliable customer support. In addition to serving the Malaysian market, the hub is also expected to support regional operations as Chery International positions Malaysia as a strategic centre for Right-Hand Drive (RHD) models in ASEAN. The move complements Malaysia’s wider automotive ambitions under the National Energy Transition Roadmap (NETR) and the National Automotive Policy (NAP) 2020.
Alongside the announcement, iCAUR confirmed the return of its iXPERIENCE Obstacle Drive at Plaza Arkadia, Desa ParkCity, from 21 to 24 August 2025. The event marks the first opportunity for the public to test drive the iCAUR 03 Two-Wheel Drive (2WD) variant, which comes equipped with a 135kW motor and a 65.7kWh battery, offering up to 426km of range (NEDC). Visitors will also be able to experience the more powerful Intelligent Wheel Drive (iWD) dual-motor version, delivering 279PS and up to 418km of range.
The interactive showcase will feature the brand’s signature “Toy Box” display vehicle, activities such as a “Guess the Price” challenge, and giveaways including exclusive merchandise and vouchers.
The iCAUR 03 is expected to retail between RM145,000 and RM155,000. Customers can place a fully refundable booking of RM1,000, with the first 30 buyers during the event receiving a limited-edition scale model of the iCAUR 03 worth RM1,388.
The iXPERIENCE Obstacle Drive will run daily from 10.00am to 10.00pm, with test drive slots available between 10.00am and 7.00pm. Registrations can be made online at www.icaur.com.my, while walk-in participants will be accommodated on a first-come, first-served basis.
