Sime-Darby Motors, Domino’s Show Frontliners Some Love
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Sime-Darby Motors, Domino’s Show Frontliners Some Love

Sime Darby Dominos

In an effort to show their appreciation and support to frontliners, Domino’s Pizza and Sime Darby Motors delivered 4,200 pizzas to those in the medical sector recently.

The collaboration between Domino’s Pizza and Sime Darby Motors kicked off at MAEPS, the COVID-19 quarantine centre located in Serdang, where 1,400 frontliners tend to over 3,000 patients.


This delivery was promptly followed by deliveries to several COVID-19-designated hospitals within the Klang Valley, including Sungai Buloh Hospital, Hospital Selayang, Hospital Serdang, Hospital Kajang, Hospital Kuala Lumpur, Ampang Hospital, Hospital Canselor, University Malaya Medical Centre, MSU Medical Centre and Hospital Tengku Ampuan Rahimah in Klang.

Sime Darby Dominos

Instead of Domino’s delivery riders, Sime Darby Motors vehicles were used to transport the pizzas to the frontliners over a period of two weeks with the aim to uplift the spirits of frontliners who have endured so much during this time.

Joyride in luxury vehicles

As part of the Love Our Frontliners initiative, a few selected frontliners also enjoyed the experience of being chauffeur-driven in Sime Darby Motors’ luxury vehicles. The special treat also included all expenses paid grocery shopping treats from Domino’s Pizza.

Sime Darby Dominos

Chief Executive Officer of Domino’s Pizza Malaysia Shamsul Amree said, “We are grateful to all our frontliners as they stand fearless to save lives and show strong courage to deal with everyday dramas and tragedies.”

From one frontliner to another

“As frontliners themselves, our ‘Abang’ and ‘Kakak’ at Domino’s understand the struggle. We don’t take this responsibility for granted. From one frontliner to another, we appreciate all your hard work and perseverance. Your courage is inspiring to us to keep fighting.”

Sime Darby Dominos

Sime Darby Motors’ Managing Director of Retail and Distribution, Malaysia, Jeffrey Gan, said, “The pandemic has demonstrated the commitment and dedication of our medical

frontliners. As a service-driven organisation, Sime Darby Motors is passionate about upholding our core values.”

“We are pleased to partner up with Domino’s, who share our passion. At the heart of it, this collaboration strives to provide relief and comfort to our brave frontliners.”

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