Porsche Malaysia has unveiled the new all-electric Macan, the brand’s first fully electric SUV, in collaboration with prominent Malaysian fashion and lifestyle figure Christinna Kuan, known as Mskuan. The campaign illustrates how the Macan integrates Porsche performance and design into a versatile package that suits fast-paced, style-driven lives.
The shoot began before sunrise, with the Macan arriving in near silence, reflecting the quiet confidence of Porsche’s latest EV. Christinna, recognised for her work in fashion, content creation, and brand storytelling, brought the same poise and presence that has made her one of Malaysia’s leading digital influencers.
Christinna’s connection with Porsche began with the Taycan, the brand’s first fully electric sports car. “The Taycan marked the start of my EV journey,” she said. “With the Macan, I get the same Porsche emotion but with more versatility for everyday life.”
The all-electric Macan retains the brand’s signature characteristics: distinctive design DNA, precise handling, and sports car-level performance. Depending on the variant, it delivers up to 639 PS and 1,130 Nm of torque, enabling acceleration from 0 to 100 km/h in just 3.3 seconds with Launch Control. Its performance is complemented by a practical SUV format, making it suitable for both urban use and longer journeys.
The Macan’s compact dimensions enhance its city credentials, allowing it to navigate tight spaces and traffic with ease. At the same time, its chassis and powertrain are engineered for spirited driving. During a recent track session, Christinna tested its abilities, finding it agile and composed through corners, proving that Porsche’s move to electric has not diluted its driving dynamics.
“The Macan moves the way I do,” Christinna noted. “It’s about showing up with confidence, clarity, and style.” This blend of precision and personality is at the heart of Porsche’s approach to the Macan, appealing to drivers who want both practicality and performance without compromise.
With the launch of the all-electric Macan, Porsche extends its electric portfolio while reinforcing its commitment to sports car performance in every model. Whether tackling the city commute or taking on a challenging circuit, the Macan delivers the power, control, and driving enjoyment expected from the brand — now in an electric form that meets the demands of modern mobility.
