Tag: persona

Proton Unveils Black Edition, R3 Limited Edition Models

Proton Special Edition Model

After much anticipation Proton today launched not one or two, but four Special Edition models simultaneously, giving those who have been thinking of getting themselves a brand new Proton, something more exclusive and unique.

Proton special edition model price

The four models were:

  • Proton Saga R3 Limited Edition – RM42,300
  • Proton Iriz R3 Limited Edition – RM52,900
  • Proton Persona Black Edition – RM54,700
  • Proton Exora Black Edition – RM67,800

Persona and Exora Black Edition

Proton Exora Black Edition

Out of the four, the first two to be unveiled the Proton Persona Black Edition as well as the Proton Exora Black Edition, which are priced at RM54,700 and RM67,800 respectively.

Proton Exora Black Edition

Designed to broaden the appeal of each model while offering more choice to customers, both the Persona Black Edition and Exora Black Edition, as the names suggest, are clad in Black exterior colour, with contrasting gold accents on the bumpers as well as the wheels.

Proton Exora Black Edition

Unfortunately, there is no new wheel design for both the Black Edition models but the colour theme is exclusive only to the two models.   

Proton Persona Black Edition

Inside, both the Persona Black Edition and Exora Black Edition come with black leatherette seats, door trims, and floor console.

Proton Exora Black Edition rear

While the Persona is fitted with black headlining, the Exora is fitted with an overhead monitor.

Iriz and Saga R3 Limited Edition

Proton Iriz R3 Limited Edition

Contrary to the Black Edition models that were all about elegance, the Proton Iriz and Saga R3 Limited Edition models were designed to celebrate Proton’s successful motorsports division.

According to Proton, the R3 badge has always been reserved for the sportiest Proton models and both the Iriz and Saga are worthy recipients of this moniker.

Each car is painted black and adorned with the distinctive R3 livery used on Proton’s R3 race cars.

Proton Saga R3 Limited Edition

While the Iriz is equipped with 16-inch R3 alloy wheels, the Saga R3 Limited Edition is equipped with 15-inch alloy wheels with matte grey finish. Further complementing the exterior package is the sporty R3 bodykit.

Inside, a unique black-yellow interior, leatherette seats and R3 carpet mats create a distinctive ambiance with sporty appeal.

Proton Iriz R3 Interior

If we are to compare the Proton Saga 35th Anniversary Edition with the Saga R3 Limited Edition, the only differences are the addition of the R3 Limited Edition plaque which is fitted on the boot as well as the dashboard, and the black and yellow R3 floor mat found in the R3 Limited Edition variant.

“By launching four Special Edition models today, Proton is giving its customers more choices.”

Proton Iriz R3 Limited Edition

“These are products manufactured in Malaysia targeted to Malaysian car buyers and are reminders that Proton is and always will be a ‘full-service’ car manufacturer with the ability to design, develop and build our own cars from a clean sheet of paper,” said En. Roslan Abdullah, Chief Executive Officer, Proton Edar.


Proton Saga, Exora, Iriz, Persona Special Edition Debut This Week

Proton Limited Edition

In light of the tremendous support received from Malaysians, Proton today announced that it will be introducing not one or two, but four Special Edition models – the Iriz, Saga, Persona, and Exora – all of which are set to be launched virtually on the 18th of February 2021 at 11am.

Malaysians will also be able to place bookings for the Special Edition models on the same date and time. According to Proton, these Special Edition models will provide the same level of comfort, safety and handling that are offered in their standard sibling models, except they have now been enhanced in the aesthetics department.

What this means is that the Special Edition variants of the Saga, Iriz, Persona, as well as the Exora will only come with cosmetic enhancements and not any sort of mechanical updates, similar to what the National carmaker did with the Saga in the form of the 35th Anniversary Edition.

On 9 July last year, Proton unveiled the Proton Saga Anniversary Edition in conjunction with its 35th anniversary. Since its first rollout in 1985 up till today, different generations of the Proton Saga can be seen everywhere in the streets of Malaysia, proving itself as a popular car model in the nation.

Regardless of this, it was still unpredicted when all 1,100 units of the Proton Saga Anniversary Edition were sold out within five days of being launched, which serves as a testament to the desirability of not only the Proton Saga, but also for special edition cars.

Proton Saga Anniversary Edition

The Saga 35th Anniversary Edition was available exclusively in black with yellow highlights on both the exterior and interior of the car, with an asking price of RM39,300, which is the same as the current Saga Premium AT after the zero sales tax rebate.

proton saga special edition

Also unveiled during the launch was the 35th Anniversary Accessories package which includes Front Skirting, Side Skirtings, Door Visors, Hood Insulator, Trunk Lid Cover and Boot Tray priced at RM2,035.

Available for purchase separately and compatible with the 2019 Saga model, the anniversary package offered significant cost savings of RM315 as purchasing the parts individually totals RM2,350.

That being said, we can expect the upcoming four Special Edition models of the Saga, Iriz, Persona, and Exora to be quite similar with the Anniversary Edition, but with different colours, themes, and enhancements.

Whether they will all be ‘Black and Yellow’ editions or something more still remains a mystery, so watch this space to see what Proton has up its sleeves this Thursday.


All Proton Models Now Get N95 Cabin Filter

Proton N95

As we embrace the new norm, many of us will be spending a considerable amount of time in our cars to commute daily to work. But is the cabin of your car truly a cleaner environment?

Even when travelling with the windows closed, the air quality inside can be affected by the air from the outside. It is therefore important for cars to be equipped with cabin air-filtering capabilities.

However, like many other parts in your car such as spark plugs and oil filters, cabin filters are one of the parts we frequently replace in our cars but we rarely talked about.

You may be surprised to learn that PROTON has equipped its entire range of cars, from the Proton X70 to the Saga, Persona, Iriz, Exora and Proton X50 with N95 Cabin Filters as an integral part of the air conditioning system.  

Proton N95

N95 — An extra layer of protection

The biggest difference between an N95 Cabin Filter and the average dust and pollen filter is the efficiency of filtration. An N95 Cabin Filter can remove 95% of particles and contaminants that are larger than 0.3µm (microns) and 98% of PM2.5 dust particulates creating a highly efficient air purifier to filter smoke particulates, dust, bacteria and other pollutions; ensuring that the air inside the cabin remains clean.

In simple terms, for contaminants entering the car due to opening of doors & windows, the N95 Cabin Filter can eliminate bacteria as well filtering more than 80% of allergens from cats, dogs, pollen & aphid; breaking down PM 2.5 components that have adverse effects on the human body.

Proton Intelligent Air Purification System (P-IAPS)

More interesting though, is the P-IAPS in the Proton X70. To provide you with a cleaner breathing environment, the air filtration system in the Proton X70 comes factory equipped with the PROTON Intelligent Air Purification System (P-IAPS), that combines the benefits of an air purifier system and an N95 Cabin Filter.

The IAPS uses a High Efficiency Particulate Air (HEPA) filter that removes 99.97% of particles larger than 0.3 microns while its activated carbon removes odours, formaldehyde and adsorbs and purifies smoke particulates; whilst the ioniser discharges negative ions to cleanse the air.

By combining the Air Purifier System with the N95 Cabin Filter, the PROTON Intelligent Air Purification System (P-IAPS) acts as a barrier against contaminated air making its way into the cabin, offering a high level of protection against airborne pollutants for a cleaner and healthier environment.

And there you have it, folks, yet another reason to own a brand-new Proton car, for a cleaner cabin air quality for you and your family. If you do own a Proton and are taking it servicing soon, make sure that you’re getting an N95 Cabin Filter.

Those of you who are eagerly waiting for your X50 to arrive, rest assured that this SUV too, is fitted with the N95 Cabin Filter.  At the end of the day, we’d say it’s worth the extra investment, because after all you can’t put a price tag on the wellbeing of you and your family.


N95 Cabin Filter Now Available for All Proton Models – RM50 Saja

The unveiling of the Saga Anniversary Edition was not the only big news from Proton today, as the company also made another big announcement.

Proton’s N95 Cabin Filter, which was previously available only on the X70 SUV, will now be made available for the Saga, Persona, Iriz, and Exora as well.

While current owners will have the option to purchase the N95 Cabin Filter for RM59 excluding labour charges, there will be a 15% discount on the price of the filter For a limited period until the 9th of October 2020.

The new N95 Cabin Filter is capable of removing 95% of particles larger than 0.3 microns and also removes 98% of PM2.5 dust particulates.

It is therefore an effective barrier against smoke particulates, dust, bacteria and other pollutants and functions in both fresh and recirculation modes for the air-conditioning system.


SST Exemption: Proton Announces Updated Pricing

2020 Proton X70

Following the government’s recent announcement of zero sales tax for cars sold in Malaysia for a six month period beginning 15 June 2020, PROTON will reduce its car prices by 1.2% – 5.7%. The updated prices are as below for each model:

Proton Saga
Discount: Up to RM500
New Price: RM32,400 to RM39,800

Proton Iriz
Discount: Up to RM800
New Price: RM36,200 to RM49,900

Proton Persona
Discount: Up to RM900
New Price: RM42,100 to RM53,700

Proton X70
Discount: Up to RM7,000
New Price: RM89,900 to RM115,800

Proton Exora
Discount: Up to RM2,500
New Price: RM57,300 to RM64,800

These prices will be effective for the duration of the incentive period, a measure designed to boost the economy as the country emerges from its COVID-19 induced lockdown.

The Company is also deploying several strategies to spur growth in sales while keeping in mind buyer sentiment will err on the side of caution for the rest of 2020. These include deploying strict social distancing and disinfection measures at its showrooms and service centres while promoting the use of online bookings for contactless transactions.